Green Business and the Triple Bottom Line
September 30, 2008 by ThoughtRocket
It’s time to think in three bottom lines. The TRIPLE BOTTOM LINE (people, planet, profits) will blow your present bottom line away. The “3BL Factor”: invisible to most…unthinkable to many…in another galaxy of value.
Today’s one-of-a-kind record-breaking “3BL” strategies are driven by socially-strategic thinking. If you want to know what you’re capable of, you need “3BL” value. The Triple Bottom Line vision is what REALeadership Alliance helps you create.
What’s the greatest thing you can do today? Here are 5 tips you can put into practice right now to help transform your business into a green business:
1. Turn off equipment when it’s not being used. This can reduce the energy used by 25 percent; turning off the computers at the end of the day can save an additional 50 percent.
2. Encourage communications by email, and read email messages onscreen to determine whether it’s necessary to print them. If it’s not, don’t!
3. Reduce paper waste by using paperless products like Adobe Acrobat for creating PDFs and eFax
which sends and receives faxes via email. Produce double-sided documents whenever possible. Recycle office paper.
4. Turn off the lights when you’re leaving any room for 15 minutes or more and utilize natural light when you can. Buy Energy Star-rated light bulbs and fixtures, which use at least two-thirds less energy than regular lighting.
5. More TeleCommuting jobs parks more cars, reducing energy waste. Cars guzzle over 136 billion gallons of gasoline yearly. Present full-time home business owners & telecommuters alone now save approximately 4,439 million gallons per year.
There are excellent resources to learn more ways to transform your business. Both GreenBiz.com and SustainableBusiness.com are free news & learning resources with absolute great content.

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